7 Core PROFITS Principles
P Position Only For Growth - Assess market/ internal possibilities
R Reality - Face current critical issues
O Obtain Vital Information - Identify what matters to customers
F Flexibility - Adapt and shift gears with ease
I Integration - Link all aspects of your business
T Test and review - Evaluate your current strategies
S Steering the Company - Create effective and efficient interactions
PROFITS Tools
Business Reality-Change Model - raises the bar for peak performance
People Processes - identifies and teaches how to build a company talent pool
Consultative Dialogue - promotes continuous change and improvement
ROI/Priorities Graph - addresses what you can do
"Fortune 100 firms pay millions each year to management consultants for what Dr. Lober gives you for the price of this remarkable book. Dr. Lober's book has the answers!. It is a must read for seasoned and aspiring Entrepreneurs!"
-J. Preston Jones D.B.A.
Executive Associate Dean, H. Wayne Huizenga School of Business and Entrepreneurship
"Intrapreneurs and entrepreneurs strive to exploit every opportunity to grow and use the latest technology and cut costs at the same time. These goals are usually in conflict, but Lober gives practical advice and examples for how long they can all be achieved."
-Gerard Callaghan
Managing Director, Bank of America, Former Managing Director, Citigroup

